INSURTAINMENT
POLICY AND INDUSTRY FORUM
A Multi-Stakeholder Roundtable on Insurance, Risk Protection and the Future of Nigeria’s Entertainment and Creative Economy
ABOUT THE EVENT
Nigeria’s Entertainment and Creative Economy is growing rapidly across film, music, fashion, sports, tourism, digital media and live events.
However, the industry remains highly exposed to risk, financial losses and operational disruptions. Insurance remains one of the least integrated but most important foundations for long-term sustainability.
Insurtainment, in partnership with the Office of the Special Assistant to the President of the Federal Republic of Nigeria on Art, Culture and the Creative Economy, is convening a high-level multi-stakeholder gathering focused on the intersection of insurance, risk management and the creative economy.
A strategic platform for dialogue, policy engagement, product innovation and institutional collaboration.
THE PROBLEM STATEMENT
Nigeria’s creative industry is expanding rapidly, yet it remains structurally fragile. A single disruption can erase months, or years of work, with little or no financial protection.
Production Disruption
Productions are frequently disrupted or cancelled due to weather, permits, talent issues or operational setbacks.
Equipment Exposure
Rented or credit-financed equipment is lost, stolen or damaged without adequate coverage.
On-Set Incidents
Delays, incidents and talent cancellations derail schedules and budgets
Commercial Fallout
Brand commitments fall through, creating penalties, reputational damage and lost future income
THE CORE ISSUE
The system around creative risk is yet to be solidified.
♦ Most of these losses are absorbed personally by creators, producers, and small Not because they are indifferent to risk, but because the system around them is yet to be solidified.
♦ Sector-specific insurance products are either scarce or inadequately
♦ Pricing models lack flexibility for project-based
♦ Awareness and access remain
♦ Trust in existing protection systems is low
THE CONSEQUENCE
When risk is unmanaged, growth becomes fragile.
♦ Creative professionals face recurring financial shocks and
♦ Projects struggle to scale beyond informal
♦ Investors remain cautious due to weak risk mitigation
♦ The industry’s growth is constrained by avoidable
THE OPPORTUNITY
A Coordinated Response To A Shared Industry Challenge
There is an urgent need for coordinated action, bringing together insurers, government, investors, and industry stakeholders, to build accessible, tailored risk protection solutions that match the realities of creative work in the Federal Republic of Nigeria.
Future-Proof Creativity Begins With INSURANCE
WHY YOU MUST ATTEND
This double industry forum will happen at the epicenter of creative excellence, Lagos, Nigeria, the Presidency and Insurtainment are organising a national platform to connect government, insurers, investors, creators, sports stakeholders, brands and regulators around one important issue, which is securing the future of creatives.
It will be a premium, multi-stakeholder dialogue designed to:
♦ Mainstream insurance in the entertainment
♦ Encourage innovation in insurance
♦ Strengthen investor
♦ Build stronger policy
♦ Protect creative talent, infrastructure and productions.
Mainstream Insurance
Bring insurance into the entertainment industry.
Encourage Product Innovation
Advance solutions shaped around real creative-sector needs.
Strengthen Investor Confidence
Build stronger frameworks for sustainable investment.
Build Stronger Policy Support
Deepen institutional support for long-term protection.
PROTECT CREATIVE TALENT, INFRASTRUCTURE AND PRODUCTIONS.
KEY OBJECTIVES
From Dialogue To Practical Industry Change
Awareness
Build understanding of insurance and risk protection across the creative sector.
Legal & Policy Development
Support frameworks & advance the goals of the NIIRA Act 2025 by deepening insurance penetration and strengthening risk protection frameworks for creatives and production ecosystems.
Product Innovation
Encourage and launch tailored insurance products for film, sports, music, events, festivals and digital creators.
EVENT EXPERIENCE
Designed For Dialogue. Structured For Outcomes.
Ι High-level keynote addresses
Ι Policy dialogue and industry roundtables
Ι Panel discussions
Ι Insurance product launch opportunities
Ι Exhibition stands
Ι Media interviews
Ι Closed-door stakeholder engagement sessions
WHY PARTNER WITH US
Become A Founding Voice In A New National Movement
This gathering will offer partners the opportunity to become founding voices in one of the most important but underserved conversations within Nigeria’s Entertainment and Creative For many brands, insurers, banks, technology companies and investors, this will not simply be an event sponsorship; it will be a chance to be visibly associated with a new national movement around protection, sustainability and long-term growth in the creative sector.
Partners who come in early will be recognised as the first institutions to champion insurance and risk protection for entertainment, culture, sports and the wider creative economy in direct collaboration with the Federal Government. This positions them not only as sponsors but as pioneers helping to shape a new framework for the industry.
For insurance companies in particular, the gathering presents a unique opportunity to launch and position products tailored to film, music, sports, events, tourism and creative businesses before an audience that has traditionally been difficult to reach, now converged in one
“Protecting the future of Nigeria’s Entertainment and Creative Economy begins with protecting its people, productions, investments and ideas.”
Insurance. Risk Protection. Creative Sustainability.
THE FORUM
Date: Tuesday, 14 July 2026
Venue: Ball Room, Marriott Hotel, Ikeja.
Time: 9:00am